Hunter Douglas wins R+T Innovation Award 2024 for Aura Illuminated Shades

Hunter Douglas is proud to announce great success at the R+T Innovation Award 2024. The company won silver in the Interior Sun Shading Systems category for its revolutionary product; Aura Illuminated Shades.

An Aura Illuminated Shade is a secondary light source that diffuses a soft, natural light through windows. This extends daylight and enriches the ambiance with personalized experiences where the mode of illumination is concerned. It is seamlessly integrated with PowerView® Gen 3 Automation and combines cutting-edge technology with a dynamic design.

Innovative excellence

Aura Illuminated Shades breathe new life into indoor shading with a dynamic interplay of light and design. These shades offer a three-in-one solution: they combine a front louver, a blackout liner and an advanced lighting function. Users can create an ambiance tailored to their personal tastes by adjusting both the hue and brightness of the light. The Aura Illuminated Shades include fabrics from several collections, providing a rich selection of textures and neutral color palettes. The product's Lumen count determines the light intensity, from bright to dim. This allows users to set different brightness levels for various occasions. The street scene of the illuminated blinds creates a captivating halo effect that adds sophistication to any room. 

"Winning the R+T Innovation Award is a great moment of pride for us. With Aura Illuminated Shades, we combine premium design and advanced technology, allowing you to experience indoor shading in a totally new way. We can't wait to introduce this innovative touch into homes and create spaces that truly reflect your individual style and mood." - Nick Lansbergen, Manager of Motorization & Controls at Hunter Douglas.

What Aura excels at

What makes Aura truly groundbreaking is the integration of PowerView® Gen 3 Automation. The PowerView® application offers unmatched settings, allowing users to not only control the position of the blinds, but also adjust the lighting. The system allows users to create various ambiances, such as a quiet morning with soft light or extending daylight on a winter evening. Pre-programmed settings allow for automatic adjustments of blinds and lighting to match daily routines. Hunter Douglas is proud to introduce this product, which stands out as the newest and most innovative on the market, with no direct competition. 

Excellence celebrating at R+T 2024

The R+T Innovation Award underscores Hunter Douglas' commitment when it comes to cutting-edge solutions, with Aura Illuminated Shades winning the Silver Prize for indoor shading systems. At the same time, the nomination of our Hybrid concept - a system that enables both manual and motorized operation - at R+T 2024 reflects our ongoing commitment to forward-looking design and state-of-the-art technology. This recognition builds on our achievements from previous years, where Hunter Douglas received three R+T Innovation Awards, including accolades for the sustainable GreenScreen Sea-Tex fabric® and the innovative Luxaflex® Pirouette® blinds.

Hunter Douglas invites attendees to experience the future of solar shading systems firsthand at booth 7B32.